Blog
How Much Does Children’s Book Illustration Cost in the UK?
Illustration is often the largest single expense involved in self-publishing a children’s picture book. The artwork does more than deco...
What Should Authors Include in a Book Illustration Brief?
An illustrator cannot see the finished book exactly as the author imagines it. They need clear information about the story, audience, v...
How Do You Write a Book Trailer Script That Makes Readers Curious?
A book trailer has only a brief opportunity to attract attention. It must introduce the book’s emotional promise without attempting to ...
How Do You Optimise an Author Website for SEO?
An author website should do more than display a biography and link to online retailers. It should help readers discover the author, und...
How Do You Create a Book Sell Sheet for Bookshops and Libraries?
A bookseller, librarian or event buyer may be interested in an author’s book but still need practical information before deciding what ...
What Should an Author Media Kit Include for a UK Book Launch?
A journalist agrees to consider an interview. A podcast host wants the author’s biography and photograph. A local newspaper asks for th...
How Can Authors Use Goodreads to Market a Book?
Goodreads is built around readers discovering, tracking, rating and discussing books. This makes it different from social platforms whe...
How Do Advance Reader Copies Help Authors Get Early Reviews?
A newly published book may reach its release date without any reviews, media coverage or visible reader response. This can make the lis...
What Is Amazon A+ Content for Books and How Does It Improve Conversion?
A reader who reaches an Amazon book page may still be uncertain about whether the title suits their interests. The cover, description, ...
How Do You Turn a Podcast Series into a Professionally Written Book?
A podcast can contain years of valuable conversations, stories and specialist knowledge. However, placing episode transcripts into a do...